Berkshire's Local Bike Shop

0118­ 946 3050

About Us

AW Cycles Shop FrontBerkshire's Local Bike Shop.

AW Cycles have been serving the cyclists of Reading since 1994 and have developed into one of the most respected independent cycle shops in the country. Our large showroom on two floors allows us to stock the widest selection of bikes in the area and cater for all ages and riding styles. Our continued success is founded on a passion for both cycling and customer service and our experienced, friendly staff are here to offer expert, impartial advice and find you the best deal based on your needs, desires and budget.
Road racing, mountain bikes, commuters, leisure and children’s bikes, from the occasional joy rider to the pro-level athlete, we really do have something for everyone.



AW Cycles contacts

Contact Us

A full list of contact numbers as well as address and Emails to the different departments at AW Cycles.

AW Cycles workshop


Fully trained CyTech mechanics on hand from 09:00 - 18:00,  5 days a week with a fully equiped workshop. There really is not anything we can not get done.

Professional Biometric Bike Fitting

Bike Fitting

Find out exactly what size frame you need as well as the stem length, crank size and your cycling position. Put more power on the road and go faster for longer!

 Pay4Later Finance


Buying the bike you want and paying for it over a period of time makes life so much easier, so when we say no interest, that's exactly what we mean. 0% interest available at AW Cycles.

Government cycle schemes

Tax Free Bikes

All you need to know about getting a tax free bike from one of the government endorsed Cycle-to-Work schemes.


AW Cycles

Terms and Conditions

All the answers to the question "What if?" We do our best to keep everything as simple as possible but there are always exceptions to the rules as well as rules to follow. Here we keep it all as transparent as possible.

AW Cycles Buyers Guide for Cyclists

Buyers Guides

We can help you navigate the thousands of products we stock and get you to the right purchase, tailored for you.

AW Cycles Cycling Resourses

Cycling Resourses

Over the years we have met a lot of people, clubs and businesses in the Cycle trade; by listing some of them here we hope to help you get started or improve with your cycling.